Both are connected IMO. People watch MVs and then they continue listening to the songs at Spotify. Or they discover a group at Spotify and start watching their MVs on Youtube.
I refered to your statement that people mainly watch K-Pop MVs because they want to see attractive girls (and boys) shaking their butts. If that would be the main factor for success on YouTube, why do quite a few beautiful nugu groups stay almost unnoticed? Or what about an 'anti idol' type like Spy?
The audience want their dopamine hits. Visual attractiveness is just one option to serve them. I'd also rank the '$$' factor way higher: many nugu groups stay unnoticed because there's no budget for marketing campaigns and the production of high quality MVs.
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I long believed tat some ggs with talent were overlooked eg OMG(not after dolphin, i inclyde mtself pre dolphin/2020), WJSN, n others; if they had BP/TWICE visuals n budget, they mighta been bigger contenders!
Consider Gfriend/OMG/EXID before they went viral(yuju falling, OMG dolphin, EXID Up n down[?])
They were all talented before n after, just happenstance n capilazing on virality n great music/performances/songs etc thereafter. Or contrast Brave girls/momoland/fifty fifty after they went viral, no momentum for tat incarnation either due to visuals/or company fumbling the ball. I think visual attractiveness in former vs latter played a part but maybe also company mismanagement. Who knows why at this point. All latter 3 are active tho membership has gone thru changes from viral moment, some more drastic than the rest!
My point is scattershot but tldr: visuals > talent(in kpop, sometimes)
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I guess you wouldn't disagree that Everglow is one of the most beautiful active K-Pop girl groups. But did their beauty compensate Yuehua's bad support?
I just want to slightly counter tat YH was done in by Covid n Sino-korean political situation as much as any structural mismanagement: they had EG on a US tour with 5-6 stops n just couldn't finish their last stop in LA in 2020. After tat the next gen 4.5/5 overwhelmed the pre-2020 debuts of 4th gen except maybe i-dle n post izone grps/idols-techincallt lsf/Ive n solos were all 4.5/5th gen. Those in the middle except idle (I think) mostly fell by the wayside or hv lingered on life support(maybe). Not sure if I'm right but it's my impression. 4th gen was struck by being in between 3rd gen n 4.5/5th gen. Only izone n idle (I think) escaped the fate of most others.
Watchu think of my analysis/Ted talk($0.05 version)?