Considering how much IVE was able to achieve in Korea and globally by being from a small mid tier agency. People will bring up SISTAR but they were only known for being great on MelOn and not anywhere else. The never had the global popularity or it girl like IVE does. With HYBE's money and power, IVE + NewJeans + LESEFFERAFIM could literally dominate all of 4th and even 5th gen and some of 6th gen GGs