News Director of SNSD "Forever 1" MV apologises following plagiarism allegations (1 Viewer)

[Abeamus]

Director Shin Hee Won of Girls’ Generation’s “FOREVER 1” MV has shared an apology after accusations of plagiarism.

On August 5 at 6 p.m. KST, Girls’ Generation released their new album “FOREVER 1” along with the music video for the title track of the same name. Recently, the video has been accused of plagiarizing Tokyo DisneySea’s 15th anniversary logo.

Hello, this is director Shin Hee Won who produced Girls’ Generation’s “FOREVER 1” music video.

First of all, I am sorry for causing inconvenience to the members of Girls’ Generation and SM Entertainment due to a controversy involving a set design in the music video of Girls’ Generation’s “FOREVER 1.”

I am ashamed and apologetic to have borrowed a design without permission at a time when I was asked to do this music video and was involved in planning, directing, and even [choosing] small props.

I searched for a number-related logo design for a parade set celebrating their 15th anniversary and found several references. After finding a matching image, I used it as a set design without confirming the source.

Today, I verified that the design is a logo for Disney’s 15th anniversary in Japan, and I sincerely apologize for designing the set without thorough investigation or confirmation.

I will make sure to thoroughly research and check before production to prevent something like this from happening again.

Lastly, I sincerely apologize for causing trouble to the members of Girls’ Generation, SM Entertainment, and fans who enjoyed watching the music video because of my mistake.

Source

@Sone ​

 

[Ahsoka]

I know it’s the bare minimum but having an apology for an sm related plagiarism accusation is pretty rare I feel like.

 

[Abeamus]

I know it’s the bare minimum but having an apology for an sm related plagiarism accusation is pretty rare I feel like.

Sounds like it would be but there's so many plagiarism accusations hard to remember them all must feel pretty embarrassed though like of all the things to get this on you get it on one of the rare times SNSD make a comeback

 

[PloryWinxyMYBlnk]

I don't know how much time he had from concept to final product, but he should have known better.

This is not the first time SM was accused of plagiarism. Why is it so difficult to just do a bit more research before beginning production?

Come on, SM! Do better!!

 

[Bopper]

It’s a pretty blatant case of plagarism, and they plagarised Disney of all things.

 

[RandAlThor]

I don't know how much time he had from concept to final product, but he should have known better.

This is not the first time SM was accused of plagiarism. Why is it so difficult to just do a bit more research before beginning production?

Come on, SM! Do better!!

because flunkies do the research, and then most likely get fired when they f up.

The bigger the team and the higher the time pressure the more likely this happens.
and SM by all accounts is a last min /down to the wire kind of company.

Why else are cb ect pushed back so often? they cannot meet schedules consistently.
Seems pretty common in kpop.

 

[PloryWinxyMYBlnk]

because flunkies do the research, and then most likely get fired when they f up.

The bigger the team and the higher the time pressure the more likely this happens.
and SM by all accounts is a last min /down to the wire kind of company.

Why else are cb ect pushed back so often? they cannot meet schedules consistently.
Seems pretty common in kpop.

Makes sense. I would've thought a large company that's been around for over two decades would learn.

Especially for an old group like GG since it was their comeback after many years, I would have assumed SM had more than enough time to make sure everything went perfect. But, I guess not.