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Auditioning for TV commercials is somewhat different than auditioning for films and television, so it’s important that if you’re up for one, you know what to expect.
The first thing to know is that there will likely be a smaller group of people behind the table during the audition: the director and the ad agency team, most likely.
At the end of the auditions and callbacks, the director and agency team will come to an agreement about their recommendations, as well as second and third choices.
Sometimes, there are multiple levels on the client side that have to view and approve your casting tape so there are a number of different people who have to agree that you are “the one” before you’re offered a role.
Of course, there’s nothing you can really do about all this, so there’s no reason to worry about it.
More often than not, casting is looking for performances that seem real and natural—not over the top. They want subtle moments that feel genuine. Remember: this is a TV commercial; you’re not auditioning for the theater.
Never talk over a director giving you input or more advice on what you are doing right or wrong.
Be prepared and act professionally for every audition, regardless of platform or medium.
This is the career path you have chosen, so treat it with the respect it deserves.
www.backstage.com
Once they have a choice, people always make the best choice.
The trouble is that people don't think they have one.
The first thing to know is that there will likely be a smaller group of people behind the table during the audition: the director and the ad agency team, most likely.
At the end of the auditions and callbacks, the director and agency team will come to an agreement about their recommendations, as well as second and third choices.
Sometimes, there are multiple levels on the client side that have to view and approve your casting tape so there are a number of different people who have to agree that you are “the one” before you’re offered a role.
Of course, there’s nothing you can really do about all this, so there’s no reason to worry about it.
More often than not, casting is looking for performances that seem real and natural—not over the top. They want subtle moments that feel genuine. Remember: this is a TV commercial; you’re not auditioning for the theater.
Never talk over a director giving you input or more advice on what you are doing right or wrong.
Be prepared and act professionally for every audition, regardless of platform or medium.
This is the career path you have chosen, so treat it with the respect it deserves.
8 Things to Know When Auditioning for a Commercial
Commercial CDs Ellen Jacoby and Stuart Stone have a combined 55 years of industry experience. Here are their helpful tips!
Once they have a choice, people always make the best choice.
The trouble is that people don't think they have one.