the concept of being unique is subjective itself, so it is a hard question I admit
at least a good example of unique i can provide is Itzy, they're not quite like any other girl group right now and their music is a real hit or miss with people but they're insanely popular, now would that occur if they werent' in JYP i have no idea
^ being unique is subjective so i get you LOL
That's a dilemma that is hard to answer, would groups like NCT and Itzy who I consider more experimental with their music be as successful if they weren't backed by a powerful company