News SK President Lee to discuss future of K-pop with 'Kpop Demon Hunters' director, TWICE on TV talk show (1 Viewer)

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SEOUL, Aug. 19 (Yonhap) -- President Lee Jae Myung will discuss the future of the K-pop industry with the director of the Netflix animated film "Kpop Demon Hunters" and members of girl group TWICE on a television program, the presidential office said Tuesday.

Lee will appear on the pre-recorded program "K-Pop: The Next Chapter" by English-language broadcaster Arirang TV, scheduled to air at 5 p.m. Wednesday.

Participants include Maggie Kang, creator of the Netflix film, TWICE members Jihyo and Jeongyeon, DJ and music producer R.Tee, and music critic Kim Young-dae.

"It was arranged to reflect the global status of K-pop, the scalability of global content and its new possibilities, and share visions and ideas for K-pop's next stage," the office said in a release. "We plan to draw on the opinions and insights expressed during the program to help shape future policy directions."

The global success of "Kpop Demon Hunters," produced by Sony Pictures Animation and distributed by Netflix, has raised calls for broader support for Korean companies in developing original content and intellectual property right in the culture industry.

Source: https://m-en.yna.co.kr/view/AEN20250819003300315?section=national/politics



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"It was arranged to reflect the global status of K-pop, the scalability of global content and its new possibilities, and share visions and ideas for K-pop's next stage,"
Next stage is minus the K and become American pop aka flop music. Oh well, I have been into Kpop for 15+ years so atleast I had the chance to enjoy the good times.
 
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Next stage is minus the K and become American pop aka flop music. Oh well, I have been into Kpop for 15+ years so atleast I had the chance to enjoy the good times.
I think there will always be a market for "local" korean popular music but the SK market is shrinking - slowly but surely with the aging demographic and declining birth rate etc etc so as more groups seek to make money they turn their attention westward
 
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Next stage is minus the K and become American pop aka flop music. Oh well, I have been into Kpop for 15+ years so atleast I had the chance to enjoy the good times.
I think the next stage is just global pop music. Which doesn't have to be American pop music. A lot of globally successful pop sounds coming from LatAm, Nigeria, South Africa...
K-pop has always been very absorbent, and I think Twice's own Dive album is a great example of how you can take those sounds on without losing individuality.

Even saying that though, in real terms, k-pop becoming more American usually means it's becoming less... Swedish, rather than less Korean...
 

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