News NCT Johnny is top celebrity at NY Fashion Week for Earned Media Value (1 Viewer)

[the101]

This makes the fourth Neo who has done well in these rankings, which are essentially their reach and impact (i.e. when fans and other spread and like their posts and tweets and engage it - it's "free" publicity for the brand, so there is a value associated with. Essentially it would have cost the company $1.8M in ads to get the reach and engagement that Johnny did! This why these brands love kpop and especially Neos - Jaehyun, Jeno and Ten saw similar pops and were in the top 10 for their luxury brands. And Jaehyun couldn't even attend the last one and just posted about it on his IG (he was on the Neo City tour in South America) and still was one of the top celebs!



@NCT 127

 

[RandAlThor]

congrats

 

[Day]

@Nina my bias in law is doing well

 

[Nina]

@Nina my bias in law is doing well

Man is going places.

 

[Yerichu]

Looking Good

 

[Boyo]

Yasss! You go, Johnny!