August Girl Group Brand Reputation Rankings (1 Viewer)

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The Korean Business Research Institute has revealed this month’s brand reputation rankings for girl groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various girl groups, using big data collected from July 9 to August 10.

TWICE topped this month’s list with a brand reputation index of 7,214,998, marking a modest 1.27 percent increase in their score since last month. High-ranking phrases in the group’s keyword analysis included “love,” “prepare,” and “launch,” while their highest-ranking related terms included “Jihyo,” “Momo,” and “dating.” TWICE’s positivity-negativity analysis also revealed a score of 72.83 percent positive reactions.

BLACKPINK came in at a close second with a brand reputation index of 7,122,359, while ITZY shot up to third place in the rankings after enjoying a staggering 220.36 percent increase in their score since July for a total index of 7,072,567.

Check out this month’s top 30 below!
  1. TWICE
  2. BLACKPINK
  3. ITZY
  4. Red Velvet
  5. IZ*ONE
  6. Girls’ Generation
  7. GWSN
  8. Oh My Girl
  9. MAMAMOO
  10. WJSN (Cosmic Girls)
  11. Lovelyz
  12. T-ara
  13. GFRIEND
  14. Apink
  15. fromis_9
  16. MOMOLAND
  17. (G)I-DLE
  18. AOA
  19. APRIL
  20. Girl’s Day
  21. FIESTAR
  22. SATURDAY
  23. NATURE
  24. Berry Good
  25. EXID
  26. Weki Meki
  27. LOONA
  28. Busters
  29. f(x)
  30. DreamCatcher

 
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Still not overly invested is this metric as it feels very superficial. SNSD at 6 might make it interesting if total newbs like gwsn were not 7th.

Whatever that red bar is; feel's way way outlierish and volatile, to be any sot of accurate measurement..
 

VillageIdiot

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Jiyeon's power :sanapray:
Still not overly invested is this metric as it feels very superficial. SNSD at 6 might make it interesting if total newbs like gwsn were not 7th.

Whatever that red bar is; feel's way way outlierish and volatile, to be any sot of accurate measurement..
It's media presence

Blue is participation
Red is media
Green is communication
Purple is online community

Sometimes these rankings feel extremely off ngl
 
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T-ara at 12
Jiyeon's power :sanapray:

It's media presence

Blue is participation
Red is media
Green is communication
Purple is online community

Sometimes these rankings are feel extremely off ngl
is that social media presence? that would make sense as to why its so volatile and feels contrived.
 

VillageIdiot

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is that social media presence? that would make sense as to why its so volatile and feels contrived.
I'm honestly not 100% sure
I think it has more to do with presence in traditional media, ie comebacks, TV appearances, articles written

GSWN just had a comeback do that might be why they're higher than Soshi in media. Even then it doesn't make that much sense
EBpo78hXkAAGCMB.jpeg
 

yeji

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:sanapray: Twice and Blackpink on top
 
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